Are c-stores the next QSR? One survey says it’s ‘entirely possible.’ — Restaurant Dive

In 2019, Wawa CEO Chris Gheysens told a crowd at the National Restaurant Association Show that he considered its stores “as a restaurant-to-go.” Since then, convenience stores have made large strides in their offerings. Last year, 7-Eleven opened a store in Manassas, Virginia, that features two restaurants, while Wawa tested a dinner menu in 2020 across hundreds of stores. 

These efforts may be paying off as consumers perceive c-stores in a similar light as QSRs. C-stores may even have a bit of an advantage in their ability to offer a broader range of items, which allows for more one-stop shopping. According to Bluedot’s survey of more than 1,500 U.S. consumers, over 50% purchase snacks at c-stores, while 20% buy grocery items and 16% get alcoholic beverages.

Another benefit c-stores may have is that they typically generate a captive audience of…….Full Loaf Hot Link[read more]

Rising Dough

Rising Dough - the question(s) that we need to think about from the reading.Why haven’t c-stores taken advantage of their consumers in the past by becoming more of a QSR? Who are the customers of a c-store and would they consider their stop to fill up for gas and get a quick meal at the same time, explain?

*Click on the “Full Loaf” icon to read the full article! After you read the article come back and tell us your thoughts.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.