Chipotle celebrates Super Bowl by offering free Queso Blanco with entrée purchase

Chipotle Mexican Grill has cooked up a delicious deal for its fans just in time for Super Bowl Sunday. Starting on February 5th and running through February 11th, this popular fast-casual Mexican food chain is offering a free small side of their mouthwatering Queso Blanco with any entrée purchase. Customers can use the promo code QUESO24 when ordering through the Chipotle app or website to snag this cheesy treat. It’s an offer that’s hard to resist!

Now, you might be wondering, what exactly is Queso Blanco? It’s a cheese-based Mexican dip with a kick of flavor from poblano, serrano, and chipotle peppers. In Spanish, “queso” means cheese, and Chipotle’s version is made with aged Monterey Jack and white cheddar cheese. The company takes pride in sourcing its Monterey Jack cheese from small and mid-size family farms in Wisconsin, aligning with Chipotle’s commitment to “Food with Integrity.”

But here’s the best part – you can enjoy this cheesy goodness once a day leading up to Super Bowl Sunday, as long as you’re near a participating Chipotle location in the U.S. and Canada. It’s a tasty way to celebrate the big game and satisfy your cravings. So, mark your calendars and prepare for a flavorful touchdown with Chipotle’s Queso Blanco!………[read more]

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How does a promotional offer like Chipotle’s free Queso Blanco with an entrée purchase impact the overall business and economy? What strategies do businesses employ to attract customers during major events like the Super Bowl, and how does it affect investors, shareholders, and consumer behavior?

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Katherine M

10 months ago

Promotional offers like chipotles queso help the business by incentivizing people to go to their location. Once they’re there it’s much easier to convince them to buy something or for them to want to buy something since they already made the trip. Overall, promotions are a great marketing strategy and tend to be very effective.