Krispy Kreme Is Offering $1 Doughnuts for One Day Only in Honor of the Olympic GamesĀ | Food & Wine
The Olympics are in full swing, and Krispy Kreme is getting into the spirit with a sweet deal that’s sure to excite doughnut lovers everywhere. On July 31, the iconic doughnut chain is offering every single one of its doughnuts for just $1 each. Thatās rightāone dollar for as many doughnuts as you can eat (or fit in your bag). This special is available only in stores and while supplies last, so getting there early might be your best bet.
Missed out on the big day? No worries. Starting August 1, Krispy Kreme Rewards members can still snag Original Glazed doughnuts for just $1. This offer is also limitless and applies both in stores and through the Krispy Kreme app and website, so you can enjoy your doughnut fix no matter where you are.
To celebrate the Olympic Games, Krispy Kreme has rolled out the āGo USAā dozen, featuring a patriotic assortment. This limited-time collection includes the Go USA Doughnut, an Original Glazed dipped in white icing and topped with red, white, and blue sprinkles, along with other favorites like the Chocolate Iced Glazed with Sprinkles. The Go USA Collection is available throughout the games for in-store purchase, pick-up, or delivery.
For a taste of Parisian flair, Krispy Kreme is also debuting the Passport to Paris Collection. This lineup includes three new doughnuts inspired by classic French desserts: the CrĆØme BrĆ»lĆ©e Doughnut, the Double Chocolate Ćclair Doughnut, and the Raspberry & Vanilla CrĆØme Doughnut. It’s a delicious way to add some international flavor to your Olympic festivities……….[read more]
Rising Dough
Imagine youāre a marketing executive at Krispy Kreme. How do you think the introduction of themed collections and special offers during major events like the Olympics influences consumer behavior and brand loyalty?
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I think it makes people want to tap in more to the Olympic games.
Many people support the Olympic games making Krispy Kreme consumers more likely to purchase what they support.
It encourages people to use their support for the Olympics or other significant events to support companies by purchasing their themed products. Consumers will be more likely to buy something that is themed with something they enjoy; for example, a football fan would be more likely to buy a donut with their favorite team on it rather than a regular, glazed donut.