If you’re a fan of Dunkin’ Donuts, you might have wondered whether those delicious treats are made in-house or come from somewhere else. Well, the answer is a bit more complex than you might think. Dunkin’ restaurants are mostly franchises, which means individual business owners have some say in how they operate. And when it comes to where they get their donuts, they have three options.
The first option is baking the donuts right in the store, ensuring they’re as fresh as can be. The second choice is to establish or contract with a central manufacturing location (CML), where larger batches of donuts are made using specialized equipment and then delivered to individual Dunkin’ stores each morning. Lastly, there’s the JBOD option, which stands for “just baked on demand.” While some may call these “disgusting frozen donuts,” they are partially baked and frozen, then finished in-store ovens when needed.
Interestingly, Dunkin’ has evolved over its long history. Donuts were baked on-site at every Dunkin’ store for many years, but in recent decades, the company has modernized its approach. These changes include dropping the “Donuts” from its branding. However, whether you’re getting fresh, CML-made or JBOD donuts is not always easy to determine. Franchisee Amir Mohamed suggests the best way to find out is to ask your local store……….[read more]
How do the choices Dunkin’ franchisees make regarding the source of their donuts (in-house, CML, or JBOD) impact the overall business, marketing, and the satisfaction of consumers?
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